The most-watched club football match in the world returns to screens this Saturday at 9pm (CET) and features Real Madrid and FC Barcelona locking horns at the Alfredo di Stefano Stadium for the first time
LaLiga has lined up an unprecedented digital and broadcasting experience for this global event.
Malaysia, 08 April 2021. ElClásico, the most-watched club football match on the planet, is back. This Saturday, 10 April at 9pm (CET), Real Madrid will host FC Barcelona in a pivotal battle in the 2020/21 LaLiga Santander title race, this time at the Alfredo Di Stefano stadium for the first time in history. Just three points separate Atlético de Madrid and their ElClásico rivals at the top end of the table and, with just nine games left to play, this Saturday’s match promises to have a crucial impact on both teams’ chances of making a bid for the top spot.
ElClásico is one of the longest-running and heated rivalries in world football and LaLiga’s activations highlight the passion and intensity of the game. As such, in the days leading up to the match, LaLiga is organising a plethora of international actions to show that ElClásico takes over the world.
LaLiga has quite literally taken the lounges where fans of ElClásico will watch the match and installed them on Mount Bromo, in the east of the island of Java, Indonesia; in a Boma of a Maasai tribe in Kenya; in the historic city of One Thousand and One Nights, Samarkand, in Uzbekistan; and set up a final lounge at the foot of the spectacular lake Eibsee in Germany.
Furthermore, to symbolise LaLiga’s global reach, it has installed 17 ElClásico flags in the most unpredictable places in order to surprise football-lovers in countries such as Egypt, Israel, Morocco, Angola, Mauritius, Nicaragua, Indonesia, Brazil, Bolivia, Turkey, Malaysia, Ecuador, Japan, Thailand, Denmark, the United States and Canada.
The “ElClásico Flag” has been installed also at Banjaran Hotsprings in Ipoh on the 2nd April.